Spyglass
Partnering with Spyglass, NWP created a 2D animated explainer video that introduces viewers to a surprisingly overlooked business expense: telecom waste. Spyglass helps companies identify errors, overcharges, and inefficiencies buried in their monthly telecom bills—without asking them to change providers.
To make this highly technical service approachable, we started with a smart, focused script that simplified the audit process without watering it down.
From there, our creative team translated the script into a clean, purposeful storyboard, shaping how the story would unfold visually. The animation itself was designed with clarity and flow in mind—guiding the viewer through the many layers of telecom billing in a way that felt intuitive, not overwhelming.
With a professional voiceover tying it all together, the video strikes a balance between informative and approachable, giving potential clients a clear picture of how Spyglass can deliver real savings—often cutting up to 25% from their monthly costs.
By using animated storytelling instead of live action, the video avoids industry jargon and abstract spreadsheets, replacing them with crisp visuals and grounded messaging. The result is a compelling, digestible explainer that helps Spyglass start more meaningful conversations with businesses ready to take control of their telecom spending.